I. Education Review Board and Independent Education Oversight Committee

II.  Executive Education
A. Instructors/Facilitators
B. Who Benefits
C. Curriculum
D. Lasting Value

IAPC is the FIRST protocol and etiquette organization to offer
Continuing Education Units (CEUs).
Entities wishing
reciprocity affiliations are welcome to contact:
E-mail: IAPC@ProtocolConsultants.ORG

III. Executive Education Programs
A. Mastering Protocol, Etiquette & Civility


presents an Executive Education / Leadership Conference
Mastering Protocol, Etiquette & Civility
May 18 – 20, 2007

For the first time ever in a public forum leading Industry Icons appear together
(Listed Alphabetically)

Roger Axtell
Letitia Baldrige
Dr. PM Forni
Judith Martin
Peggy Post

Additional Speakers:

Teresa Babb, Instructor
Joint Military Attaché School
United States Defense Intelligence Agency
“Protocol in Jeopardy!”

Letitia Baldrige
Baldrige & Lewris
“Taste, Acquiring What Money Can’t Buy”

Anna Hart, Social Director
Office of the Commandant
United States Naval Academy
“Professional Presence”

Cherlynn Conetsco and Alinda Lewris
Executive Dining Practicum in the
White House style!

John Crawford Howell, President, Smart Business in a Flat World™
International Relationships”

Ray S. Leki, Director, Transition Center
National Foreign Affairs Training Center, United States Department of State
“Protocol for the Modern Diplomat”

And others as confirmed


Patricia Sanders, Director
Marketing Communications
BAE Systems

IAPC is the FIRST protocol, etiquette, and civility organization to offer
Continuing Education Units (CEU)
3 days/2.5 CEUs

See: NewsEvents, and Executive Education

Tax Deductibility:  Tuition and travel expenses are normally tax deductible. All expenses of continuing education taken to maintain and improve professional skills are normally tax deductible according to Treasury Regulation 1.162-5; Coughlin vs. Commissioner, 203 F2d 307.  Contact your accountant for details.

I. Education Review Board and Independent Education Oversight Committee

An Education Review Board and Independent Education Oversight Committee represent the professional diversity that exists within this industry. An Independent Education Oversight Committee has been established to provide peer review and direct counsel to IAPC’s President & CEO to benefit the advancement of IAPC Executive Education programs.


Letitia Baldrige

Letitia Baldrige graduated from Miss Porter’s School in Farmington, Connecticut and received a B.A. in psychology from Vassar College. She did her graduate work at L’Universite de Geneve in Switzerland. She has received four honorary doctorate degrees (Doctor of Humane Letters). A member of the Board of Directors of her late brother’s renowned business program, The Malcolm Baldrige National Quality Awards, she was one of the earliest women directors to serve on major corporate boards, as well as in the nonprofit sector. At the age of twenty-one, she was Social Secretary to Ambassador David Bruce in Paris and then Special Assistant to Ambassador Clare Boothe Luce in Rome. She was Tiffany & Co.’s first woman executive, and then became the Social Secretary to the White House and chief of staff for Jacqueline Kennedy. Subsequently, Ms. Baldrige served as an advisor to several First Ladies.

Alinda Lewris, CPC®

Alinda Lewris is the guiding force behind the development of IAPC’s Executive Education and Certification (Certified Protocol Consultant™ CPC® and Certified Protocol Officer™ CPO®) Programs. Her dedication in founding IAPC and establishing higher learning programs for professionals lends credence and prestige to the protocol and etiquette industry. Ms. Lewris continues to strengthen her areas of expertise by interviewing world leaders and corporate executives both here and abroad, conducting country-specific research, to ensure that IAPC’s educational programs maintain their relevance to current international best practices. In January 2006, Ms. Lewris successfully completed the American National Standards Institute (ANSI) standards training course “Personnel Certification Accreditation: Understanding the Requirements of ISO/IEC 17024.” Thereby, demonstrating a commitment to personal development, organizational growth and the voluntary consensus standards process.


Cherlynn Conetsco, CPC®

Cherlynn Conetsco spent more than two decades with the full responsibility for teaching protocol to thousands of United States Department of Defense and Department of Homeland Security officers, civilian diplomats, and their family members selected for embassy duty on the staffs of more than 180 American Ambassadors worldwide. She also helped prepare leaders of five uniformed services in etiquette, cultural awareness, and related topics. Ms. Conetsco received many United States Government awards and much recognition for creating and directing the Attaché Spouse Program at the Defense Intelligence College, Joint Military Attaché School. The rigorous requirements, high visibility, and sensitive nature of embassy assignments are generally not fully appreciated outside of the Diplomatic Corps or Washington, DC. As Former Director, Attaché Spouse Program, United States Defense Intelligence Agency, her experience includes extensive educational training, curriculum design and development, course coordination and execution, student evaluation, and survey methodology.


Teresa Babb, CPO®
Instructor, Joint Military Attaché School
United States Defense Intelligence Agency
Washington, D.C.
Cherlynn Conetsco, CPC®
Anna Hart, CPO®
Social Director and Protocol Adviser to the Brigade of Midshipmen and Protocol Adviser to the Commandant
United States Naval Academy
Annapolis, Maryland
John Crawford Howell, CPC®
Alinda Lewris, CPC®


Roger Axtell
Author and recognized as an authority on international protocol, customs and business etiquette.
“One of the twenty-five most influential people in international trade.” — World Trade Magazine

Since 1997, Roger Axtell has served as vice-chair of the Governor’s Task Force on International Education and was a member of the Governor’s Commission on University of Wisconsin’s System Compensation (1992) and the resulting Governor’s Task Force on UW System Accountability (1993). He is a graduate of UW-Madison (’53). In 1999, Wisconsin Governor Tommy Thompson appointed him to a seven-year term on the University of Wisconsin System Board of Regents, which oversees 26 campuses in Wisconsin serving 160,000 students.

Teresa Babb, CPO®
Program Manager
Defense Attaché Spouse Training Program
Joint Military Attaché School
United States Defense Intelligence Agency Attaché School
Washington, D.C.

The Joint Military Attaché School, Washington, D.C.
is proud to rely on the protocol expertise of the International Association of Protocol Consultants.

Colonel Kenneth W. Jewett, Commandant,
Joint Military Attaché School
Washington, D.C.

Anna Hart, CPO®
Social Director and Protocol Adviser to the Brigade of Midshipmen and Protocol Adviser to the Commandant
United States Naval Academy (USNA) in Annapolis, Maryland

Dr. Walter V. Kowtoniuk

Dr. Kowtoniuk has been practicing primary care medicine for over twenty years. He is currently pursuing a law degree and has long supported education at all levels. Dr. Kowtoniuk believes that education is one of the strongest means of promoting societal growth including the spread of global understanding.

Ray Leki
Director of the Transition Center
National Foreign Affairs Training Center
United States Department of State’s Foreign Service Institute
Washington, DC

Joseph Lemasolai Lekuton, M.Ed
Harvard University

2006 – 2007 Joseph Lekuton Elected to Kenyan Parliament

Mr. Lekuton, has a Masters in Education from Harvard University, is a middle school history teacher, and author of Facing the Lion—Growing Up Maasai on the African Savanna, (National Geographic Press, 2003). Mr. Lekuton supports IAPC’s dedication in providing cross-cultural education to our members as part of this association’s overall educational endeavors.

Samuel Manteaw, Esquire

Samuel Manteaw received his LL.M. in Intellectual Property from The George Washington University School of Law; a LL.M. in Transnational Business Practice, from University of the Pacific, McGeorge School of Law; a Barrister/Solicitor-at-Law Certificate (Ghana Bar Certification) from Ghana School of Law; a LL.B. (Honors) from the University of Ghana; and ‘A 3-Year Teachers’ Certificate in Education, from Teachers Training College, Akropong-Akwapim, Ghana. He was a Resident Scholar at McGeorge School of Law from May to December 2003, and a Fellow at the International Law Institute from March to June 2004. Mr. Manteaw has received numerous awards and honors, including: Finnegan Fellow, Judge Thomas Buergenthal Scholar, UOP-McGeorge Scholar, Dean’s International Fellow, Eugene Akoto-Bamfo Memorial Prize for the Best Student in Commercial (Insurance) Law, Law Students Award of Outstanding Leadership, and College Award for Outstanding Leadership. Mr. Manteaw intends to return to Ghana in the fall of 2006 to teach and practice law.

See Biographies for an alphabetical listing of
IAPC esteemed LEADERS, internationally recognized industry EXPERTS, and HONORARY Members.

The International Association of Protocol Consultants® (IAPC) Executive Education programs require participants to practice analytical thinking, diplomacy, effective leadership and communication skills. Participants gain understanding of international business protocol, etiquette, and civility in today’s rapidly expanding ‘global’ marketplace.

Why train with the International Association of Protocol Consultants®? 

The IAPC Advantage!

  • Higher-learning programs based on extensive research (representing more than 100 years of industry expertise), rigorous industry expert review, and a collection of objective evidence to ensure a knowledge base for executives as well as those seeking certification.
  • Course materials designed by industry professionals with college degrees, most having a Masters and/or PhD
  • Curriculum content approved and facilitated by industry professionals with backgrounds in course design and survey methodology (see Sample Curriculum below)i
  • Instruction from recognized authorities on White House protocol, business protocol, government and military protocol, international protocol, diplomacy, customs, executive etiquette, and civility
  • Decades of experience in business protocol, government and military protocol, international protocol, and executive etiquette from professionals who have been assigned to diplomatic missions and/or traveled for business extensively in Europe, Africa, Asia, and South America
  • Independent, third-party research and rigorous peer review of all subject matter ensuring the highest standards
  • Distinguished advisors, instructors, and facilitators
  • Access to expert speakers and an extensive network of industry contacts
  • Courses that meet the demands of government and corporate executives
  • Programs offered in the heart of Washington, D.C. – the nation’s capital
  • Balanced viewpoints, support, and in some cases – offsite sessions at selected locations that best support the subject at hand
  • Participants profit from IAPC’s programs developed by dedicated industry professionals who have academic backgrounds, government experience, and corporate executive expertise

IAPC is profoundly committed to increasing executive success for all professionals. IAPC has sought guidance from the industries most prominent experts, surveyed protocol professionals, and obtained advice from doctors of education all emphasis the need for continuous higher-level education to advance the protocol and etiquette industry.

IAPC will continue with its charter to SERVE the industry, REFINE the public image, and move FORWARD to modernize the profession. IAPC has paved the way for this industry to communicate its value to clients and other key constituencies. IAPC will continue to advance initiatives to ascertain and define skill sets and performance levels that are crucial for all professionals. We will promote national and international recognition of the Protocol and Etiquette fields, and become the global access point for a custom set of industry standards.

II. Executive Education

A. Instructors/Facilitators: IAPC assures that all instructors and facilitators are qualified by virtue of their education and training, professional accomplishments and experience, and have met rigorous standards of practice. All IAPC instructors and facilitators receive pre and post-event evaluations through a rigorous peer review process. IAPC instructors are available throughout the program to provide assistance and support to learners. See The IAPC Advantage above.

B. Who Benefits: IAPC’s Executive Education programs welcome all professionals who understand the bottom line impact of employing business protocol, government and military protocol, international protocol, executive etiquette, and civility when dealing with others. We provide a dynamic environment for all professionals, leaders, and scholars from around the world. IAPC’s programs strengthen the leadership capacity of professionals, regardless of their varied positions:

  • corporate executives
  • executives being groomed for overseas assignment
  • business protocol, international protocol, and executive etiquette consultants
  • diplomatic, government and military protocol officers
  • etiquette teachers
  • meeting and special event professionals
  • medical professionals
  • attorneys
  • executive/legal administrative professionals
  • human relations professionals
  • global entrepreneurs

C. Curriculum: IAPC’s learning modules immerse high achievers in advanced-level experiences to promote professional, intellectual, and personal development. IAPC’s challenging curriculum prepares executives to leverage their Organization’s success through educational modules such as:

  • brief historic evolution of US diplomacy, protocol and etiquette
  • core body of knowledge, including advanced principles of protocol and effective leadership skills
  • event planning, security and facilitation
  • executive hosting and boardroom etiquette
  • multicultural awareness
  • philosophy and best practices in ethics and civility
  • international executive dining practicum
  • rich resources in business protocol, government and military protocol, international protocol, and executive etiquette

D. Lasting Value: IAPC’s Executive Education offers the KNOWLEDGE, SKILLS AND LASTING VALUE to enrich professional careers. Each EDUCATIONAL MODULE is keyed to one or more of the following outcomes:

  • Learn to appreciate the scope and complexity of protocol, etiquette and civility
  • Learn how the practice of protocol, etiquette and civility evolve and interact to achieve objectives and facilitate professional growth
  • Sharpen leadership skills, interpersonal skills and enhance collaborative skills by working creatively to influence group processes and dynamics
  • Broaden perspective and enhance vision to formulate effective job strategies
  • Develop a cutting-edge approach to recognize new opportunities in the global marketplace and to capitalize on them
  • Energize your business repertoire with the most relevant and practical business protocol, government and military protocol, international protocol, and executive etiquette education available

III. Executive Education Programs: (See details above)

A. Mastering Protocol, Etiquette & Civility (Three Days) This higher learning program is foundational and designed to take the professional beyond the basics to master protocol and etiquette expertise (see I. C. Curriculum above). IAPC’s Executive Education is NOT a KIT of pre-scripted materials. IAPC graduates are welcome to customize the advanced concepts gained for their own personal and professional aspirations without rigid licensing agreements — whether their intentions are to distinguish themselves within a company or to provide confidence-building tools to others as consultants. (If future goals also include acquiring credentials, see IAPC’s voluntary Certification.)  IAPC’s “Mastering Protocol, Etiquette & Civility” program includes:

  • Expertly designed study guides
  • Custom briefing folders and rich resources
  • Diagrams, charts, and templates

REGISTRATION: IAPC’s comprehensive three-day offering will be held at the Willard InterContinental Hotel, Washington, D.C. May 18, 19, & 20, 2007. To Request a Registration Package, send contact information (including telephone and mailing address) to IAPC Headquarters at: IAPC@ProtocolConsultants. Event Reservation is based on priority of registration. Note that there are limited seats available. See: Events Registration is limited due to the desire to provide excellent instructor/learner ratio and requirements to track, calculate, and award IAPC’s Continuous Education Units (CEU’s).

3 days/2.5 CEUs IAPC

IAPC is the FIRST protocol and etiquette organization to offer
Continuing Education Units (CEU’s).
Entities wishing
reciprocity affiliations are welcome to contact:
E-mail: IAPC@ProtocolConsultans.ORG

Continuous Education: Continuous Education builds on entry-level knowledge, supports professional practice, enhances professional identity, and helps define professional specialization. IAPC has the energy and determination to offer compelling and innovative education, providing professionals an unparalleled opportunity to secure the most relevant and practical education available. IAPC programs are developed with the intent of providing skills that have been identified as critical for today’s global effective leaders.

May 2006: All participants received a complimentary Signed Edition of

Dr. P.M. Forni’s Choosing Civility: The Twenty-Five Rules of Considerate Conduct (St. Martin’s Press, February 2002)
Peggy Post and Peter Post, The Etiquette Advantage in Business, Personal Skills for Professional Success, 2nd Edition
Richard M. Sand, Protocol: The Complete Handbook of Diplomatic, Official and Social Usage

NOTE: All IAPC executive education programs and materials are original works unless noted otherwise. Authors, Collaborators, and Contributors have granted express permission to IAPC via a Contributor Agreement, Confidentiality Agreement, and/or Electronic Authorization for all rights of any kind, including copyright. IAPC honors requests for anonymity by protecting names and/or keeping personal references and/or affiliations confidential on the Web site and/or in all materials related/published on behalf of IAPC, if desired. The International Association of Protocol Consultants® (IAPC™) conducted extensive research to document industry needs prior to developing and implementing educational offerings for the protocol and etiquette industry. Information provided on this Web site is presumed to be correct as a general reference and is not designed to provide a comprehensive statement of all of the factors governing the development of IAPC’s offerings.